MWX Insights Session: How Chinese companies scale faster

Chinese companies scale faster than their global peers - not because of cultural quirks or short-term aggressiveness, but because they operate on a clear, system-level logic.

Leading Chinese companies are built around a disciplined approach to capital allocation, operating design, and growth decision-making. This logic allows them to invest aggressively, tolerate short-term losses, and still compound advantage in highly competitive markets - where many global companies stall.

How Chinese Companies Scale Faster is a decision-support deck used in Momentum Works’ MWX Insights Session. It is designed to help founders, CEOs, and senior leaders understand the core metrics, mechanisms, and playbooks behind China’s most effective scaling engines - and how these principles can be applied beyond China.

Built on Momentum Works’ long-term ecosystem research and operator-level analysis, the deck distils why Chinese companies are willing to scale at thin margins, sustain high execution intensity, and still build structurally resilient businesses.

What’s covered in this edition:

• The single non-negotiable KPI behind scale: LTV > CAC
• Why this metric enables confidence to invest through losses while compounding long-term advantage
• Live and video commerce case studies explaining why leading Chinese brands operate at ROAS ≈ 1
• A comparative look at Luckin Coffee and Mixue, and how F&B economics can be redesigned for scale
• A deep dive into SHEIN (and Temu) showing why supply chain is a strategic system, not a cost centre
• A synthesis framework — The China Scaling Formula — connecting metrics, execution, and organisation

This deck is designed for decision-makers including:

• Founders and CEOs scaling consumer, retail, and platform businesses
• Executive teams responsible for growth, operations, and capital allocation
• Strategy and investment leaders studying China-derived operating models
• Senior leaders preparing for regional or global scale in competitive markets

How leaders use this deck:

• To pressure-test growth strategies against LTV-driven economics
• To understand when and why it makes sense to scale at low margins
• To align leadership teams around a shared logic of investment and execution
• To translate China’s scaling principles into local and global contexts

How Chinese Companies Scale Faster provides a concise, practical framework for understanding why China continues to produce fast-scaling businesses — and what global leaders must rethink if they want to compete at the same speed.

For deeper application, this deck is used within Momentum Works Executive Immersion (MWX) — a closed-door, high-intensity programme for senior leaders focused on Asia’s digital economy, platform dynamics, and scaling systems.

Transcript available upon request for purchasers of this deck.